Viral Marketing, Social Media Causes Flash Mob in Chicago … Oprah Winfrey screams “THAT IS SO COOL, THAT IS SO COOL, THAT IS THE COOLEST THING EVER!”
You’ve probably seen the clip of Black Eyed Peas serenading the 24th Anniversary of the Oprah Winfrey Show with a customized version of their hit song “Tonight’s Gonna Be a Good Night” performed in the streets of Chicago.
BUT … DO YOU KNOW THE STORY BEHIND THE STORY?
Watch this footage to see the celebration of their tribute song and how 22,000 people cooperated in a Flash Mob dance to their tune … then watch on for the story behind the story in the 2nd half of this video. (Oh, note the clever ‘product placement’ in Oprah’s hand – this Flash Mob celebration was sponsored by the phone manufacturer).
The Story Behind Putting the Celebration together – Social Media …
Viral Marketing via Facebook and Twitter bought this group of people together. Unusual stunts are a great way to raise awareness of your brand and product. Although you and I, at home or hotels in our bathrobe might not be able to pull off something of the same magnitude as Harpo Productions, you CAN use the power of Facebook and Twitter to connect with people and have them spread the word for you.
Flash Mob organizers and participants sometimes use Twitter to spread the word about flash mobs being planned. The group Flash Mob America used Twitter to promote their Janet Jackson Flash Mob in November 2009. http://twitter.com/flashmobamerica. Facebook is often used to promote local flash mob events. Organizers use this social networking site’s “Event” feature to spread the word of upcoming flash mobs and post updates and details for participants
Here are some insights on the power of Facebook, for you and your business. It has received some rave reviews and I hope it will do the same for you.
Also, here’s a cover story I recently wrote for Australian Business Solutions magazine on “The Truth About Social Media – Is it a Revolution or a Fad?” …
We need your help to get a container-load of bikes from garages in Australia to people in Namibia and Zambia - where their renewed life serves the great purpose of the gift of basic transport.
I want to share some details about a really worthy cause initially brought to my attention by two of our fantastic clients, Lynda and Melody Rocca who have sponsored the cause and are now trying to rally more support from around the world as two young Australian girls, Jen and Tanya ride their bicycles 4000 kilometers from Melbourne to Cairns to raise funds for “Bicycles for Humanity”.
I have personally donated to this great cause which I wholeheartedly support and hold close to my heart.
And here’s why:
OUR UNUSED BIKES EMPOWER WOMEN IN AFRICA!
When you travel the roads of these countries in Africa, you see endless streams of people making their way slowly by foot in extreme heat, by necessity and to sustain life. They travel on foot to collect water, get to their farms or get to school.
THEY REALLY NEED OUR BIKES!
Some people (young girls in this picture) try to hitch rides as they often have to carry heavy buckets of water or baskets of food for their families for long distances - on their heads.
On the other hand and other parts of the world, you and I have the luxury of turning on a tap to receive our water and we drive to supermarkets for supplies that we get to put in to trolleys and baskets for the short walk back to our car. When you see what these people must do just for these basic, life-sustaining provisions, you notice that the few bicycles you pass on the roads make a REAL difference and it highlights the desperate need for much more of this basic form of transport.
PLEASE HELP US RAISE THE MONEY TO SHIP A CONTAINER OF BIKES FROM MELBOURNE …
And so the mission began to transport un-used, un-loved bicycles collecting dust in garages around Australia to these people. A life transforming gift of two wheels. The generosity of the people of Melbourne very quickly filled up a shipping container full of reconditioned bikes to make a difference in other peoples’ lives … NOW, they must be shipped over to Zambia and Namibia.
Two Australian women are using a unique approach to fundraising for the containershipment of these much-needed bikes and they really could do with your support - financially and emotionally. They are current cycling from Melbourne to Cairns (that’s a 5 day car drive) to raise funds. They are making that same journey by bicycle over a few months to raise awareness of the cause and funds to support it.
You can connect with Tanya and Jen directly on Facebook, Twitterand at their website— they really could use your support for this empowering cause. Here’s just one of the stories covering their epic journey … so far.
Just how important is this cause?
A local family from a village called Okathitu explained to the head of this cause how incredibly important a bicycle is to enable community workers and volunteers to reach people in remote areas to assist with medical aid and even ambulance-type transport. Also bicycles for children enables them to school, to receive the gift of structured education – again something we have served to us.
This world is far from ours, in miles and development, but wonderful, peaceful people who are steadily making gains towards improving the lifestyles of its people would really appreciate any donation you can make to help get this container shipment of bicycles to them.
Your donation, no matter how small, can be made by credit card or PayPal, making it easier for you to help out and help change and empower the lives of individuals, families and even entire communities.
When this container arrives, your contribution to getting those bikes over there will remove the tyranny of distance for food, water, education, medical assistance and more. Each time you turn on a tap for water and drive home from the supermarket, you can be sure you’ve helped people far away to enjoy luxury in their lives too.
How Can You Help?
The girls would love your support, be it financially, mentally and physically (you can cycle with them as they pass through your town – that would be fun!). It’s really easy for anyone to make a small but valuable contribution at www.melbournetocairns.com
You can also email Tanya and Jen with your notes of encouragement, inspiration and support – melbournetocairns@gmail.com.
What a wonderful gift and contribution they are making. PLEASE SUPPORT THEM, in whatever way you can. Follow them on Facebook and share a note on their wall. Follow them on Twitter and promote their cause – help us spread the word.
PLEASE Tweet this blog post to all you know on Twitter, share it on your Facebook Profile, Bookmark it on Digg and whatever other ways you can help spread the word and raise the funds to ship the bikes will be so deeply appreciated by the women, children and families of Africa.
I wish Tanya and Jen a safe and fun journey and I thank Melody and Lynda Rocca for allowing me to help!!
Thanks for taking the time to read this, please leave your comments and notes of support below too.
What I’m about to present to you is not easy to understand or accept. It will probably hurt your heart at first. When I first saw this story, I was totally heart broken. I sat at my desk crying out loud, it was really tough to watch – my heart was physically hurting. Then there is an AMAZING follow up story that shows you where there is love, there is hope … and Love Transforms Lives!
You and I see very little of the pain and suffering that true isolation can bring, especially to children. This mini movie will open your heart, maybe in a way you were not prepared for it to be opened … but PLEASE watch on for how the power of people like you and I can and does transform lives. What you’re about to see will give you that added inspiration and insight to help you transcend your challenges … and change your life, so you can change the lives of others.
The Heart-breaking Story of Sam and Esther and their big sister Jane
Love is all that Matters … Where there is Love, There is Hope (Follow Up Story)
Love Transforms Lives … Big sister Jane Sings and Celebrates “You Changed Our Lives!”. No matter your religious orientation, this little girl is living a new life thanks to the love of people like you and I:
WHEN LOVE TAKES OVER ….
TRANSCEND YOUR CHALLENGES SO YOU CAN TRANSFORM LIVES!
USE THE POWER OF THE INTERNET TO SHARE THE GIFT YOUR BUSINESS GIVES, SO YOU CAN GIVE THE GIFT OF RELIEF AND JOY TO OTHERS TOO.
In 2010 I have the honor and privilege to educate, empower and share the power of the internet with entrepreneurs in Namibia – those capable of accessing opportunities like you and me. It will be my hidden agenda on that trip to affect people around the world with stories and opportunities for you to be “the big sister” (or big brother) of children like Sam and Esther. Get focussed on solving your own money and life issues, so together – you and I can be the change we want to see. We are all in this together …
Please leave your comments and feedback below and PLEASE share this page with others. Our collective power will make the change we want to see.
With love, Jen xo
To share this with friends, use the “Share This” link below and be part of the solution with our collective voice, energy and support.
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“In the next few years Web Business Entrepreneurs will emerge as the ‘New Big Rich‘ Will YOU Be one of them? Don’t be a victim of the current economic turmoil. Some of the greatest opportunities to build wealth in business are being created online right now by people who had no business background or experience.”
In Just One Day as Jen’s Guest You’ll Gain Crucial and Practical Insights Into:
FREE Search Engine and Social Marketing Strategies to explode your site visitor traffic and sky-rocket web sales
Automating Website Selling Systems to leverage your time and reduce costly overheads
Increasing Your Online Revenue Streams with our powerful AAA System
Quick and Easy ways for anyone to start building Profitable internet businesses even if you’ve never had a web site and don’t have any technical skills
PLUS: NEVER BEFORE RELEASED Secrets to Success with Google – Get the Scoop WAY Ahead of the Pack!
