Viral Marketing on Facebook – The Game Behind the Game
Want your content to “Go More Viral” on Facebook?
What’s the REAL SECRET POWER OF FACEBOOK? Well you would be right if you said 1) the number of people that go there, 2) the number of connections you can make 3) the networking you can do or 4) the entertainment apps. Each one of these has something I call ‘gravitational pull’ – like gravity, they pull you towards them and make you want to stay, but they are not the Secret to viral marketing on Facebook.
Recently Nielsen Co released research showing that the ‘average’ Facebook member spends approx 7 hours and 20 minutes per month on the site. I know alot of “New Economy Entrepreneurs” spending even more time than this on Facebook.. What are they doing on there? Well probably one of the four activities I mentioned above – infact I will go so far as to say they ARE doing at least one of those activities.
All the while though, the ‘glue’ of this gravitational pull that Facebook has is the content or information that is circulated on site pages - posted on Walls, Pages and Groups, Notes, ect. Every Post made on one of these pages is fed to all your Facebook ‘friends’, so anything you do in terms of posting on Facebook is ‘reported’ to your ‘friends’ – this is known as ‘your content is fed through their (and your) News or Live Feed’.
So what is the Secret Power of Facebook for Viral Marketing - “The Game Behind the Game”? It’s simple, yet seems difficult for many people to do and will affect the results they get or not get with their content being circulated. Here’s the guideline … IF you love a ‘friend’s’ content, video, photo, note, blog, link etc. – whether it’s their original work or not …. SHARE IT WITH YOUR FRIENDS … BUT acknowledge the other person in your initial post. (Instructions below.)
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SOCIAL MEDIA SUCCESS=BEING A SOCIAL BUTTERFLY |
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Viral Marketing on Social Media is one of the most effective forms of ‘soft’ marketing you can find in business, a third party endorsement is the most valuable marketing you ‘cannot buy’. Your ‘friends’ will reciprocate and circulate your work when you circulate THEIR content. Support them by circulating their content – it’s how to make ‘friends’ work for you and vice versa … Viral Marketing is the Social Media WIN – WIN for you and your friends.
IF you have a problem acknowledging others, it’s time for you to realize you will not ‘make it’ in this new economy. You really want to look yourself in the mirror and ask yourself “Am I the kind of friend I want to have?”
SHARE IT, EMBRACE IT, ENJOY IT – LET THE POWER OF VIRAL SOCIAL MARKETING TAKE HOLD OF YOU TOO! … CHEERS!
Follow these simple instructions for sharing on Facebook, based on Law of Reciprocity- thanks Napoleon Hill.
To acknowledge a friend/s in a Post you are originating:
1) type the at symbol (shift 2 on your keyboard)
2) start typing your friend’s first then last name. A menu of names will load in a popup type box
3) click on the friend’s name you want to acknowledge – your friend’s name should now be hyperlink blue in your Post
4) Publish.
Your post will then go on your Wall AND your friend’s Wall (so they see you acknowledged them – they now feel more compelled to validate and circulate your work too).
PLUS Your Posts will go through your ‘friend’s feed’ – so if you did not acknowledge them, your friend will see this. AND dont delete an acknowledgement Post on your Wall after you have ‘rewarded’ a friend, that’s really tacky and shows even greater depths of lack in you!
Think about Your Behavior – and as Gandhi said it so well “Be the Change You Want to See in the World”.
Please Leave Your Comments Below, I would love to say “hello”. You are also welcome to share this blog post on any social media outlet or via email by using the “Share This” link below. Cheers
